Amazing to see the B10 dominate NIL sales per the NIL Store, where some 40 teams exists. Now, that being said, it could be other teams/players have something OUTSIDE of the NIL store so you have to keep this in mind. However, I look at like this, Purdue NIL sales are representative of Purdue's press coverage, which is a direct result of their play and ranking. The more Purdue plays well, obtains media coverage, the more sales are generated.
This is why rankings in November matter, recruits, other players, etc. all see these events. And while ultimately Purdue needs to produce in March, this early attention only helps drive the machine forward.
SI College NIL Sales
This is why rankings in November matter, recruits, other players, etc. all see these events. And while ultimately Purdue needs to produce in March, this early attention only helps drive the machine forward.
SI College NIL Sales
