A real-for-real hands-on brick-and-mortar-board store devoted to Purdue athletes for Name, Image and Likeness sales has opened in the Wabash Landing shopping center at 350 E. State Street, just west of the Hilton and Boomerangs (previously Wolfie’s, previously Scotty’s, previously Sears).
The new Pop-Up Store is operated by Gameday Spirit and promoted by Purdue’s director of NIL engagement, Jay Giddens. Jay’s downright Giddy about it.
It’s also won the Family Circle seal of approval. Julia already has made an appearance there.
WLFI-TV report …
https://www.wlfi.com/news/local/new...cle_34171f32-d034-11ee-bbc8-2b7bedbeebd5.html
Or, for those wary of socializing in public …
https://purdue.nil.store/
The new Pop-Up Store is operated by Gameday Spirit and promoted by Purdue’s director of NIL engagement, Jay Giddens. Jay’s downright Giddy about it.
It’s also won the Family Circle seal of approval. Julia already has made an appearance there.
WLFI-TV report …
https://www.wlfi.com/news/local/new...cle_34171f32-d034-11ee-bbc8-2b7bedbeebd5.html
Or, for those wary of socializing in public …
https://purdue.nil.store/
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