THis isn't really a program moving forward - this is a standard Nike update. You'll find a dozen of other football programs with our exact uniforms, just different colors and logo patches.
Nike is as cookie cutter as they come. And all of the others are too - they're the same uniforms just different colors/patterns for the most part.
As for uniforms, the "uniform craze" that actually mattered ended years ago. Football uniforms have become mass produced and even small non-impactful schools have multiple uniform combos. What Purdue is doing is not unique at all and there are hardly any schools out there that are.
And quite frankly, the uniforms that Purdue has tried to pull off - have for the most part been flops. That hideous neon green they trot out don't help.
Unfortunately, Purdue doesn't have a lot of sway and power with Nike as they don't move the needle much. There are 8 schools that are Nike schools in the B1G.
Penn State
OSU
Minnesota
MSU
Iowa
Illinois
Rutgers
Purdue
Of these schools, Purdue probably sells the least amount of gear and makes Nike the least amount of money. Nike has little interest in helping Purdue out when Purdue can't get out of their own way, in terms of branding.
Other notable schools under Nike:
Alabama, Baylor, Arizona, Boise State, BYU, Clemson, Oregon, Florida, FSU, Georgia, Ole Miss, Okie State, Oklahoma, LSU, Stanford, TCU, Tennessee, USC, Virginia Tech, West Virginia
So in terms of pecking order, you could make a clear case that Purdue stands 30th - 35tth in line in a total of 91 total colleges sponsored by Nike. You could make other cases for schools like Army, Air Force, and a few other schools being ahead of Purdue as well. If those in contact with Nike were smart, they would go to Nike and discuss the uniqueness of the school with its aeronautics and the engineering along with the only school that has a train as a logo to generate some unique aspect of the uniforms....but alas that would seem to take someone outside of those being paid to come up with.