let's look at it from a different perspective. If OK joins the BIG 10, they would most likely be joined with OK State. As such, a conference realignment would follow and Purdue most likely would be placed in the eastern division with IU, OSU, Mich, PSU and the rest. Some Purdue fans would love this.
With two additional teams, revenue will be increased, but revenue sharing will decrease. Rather than increased revenue from bowl games, we may see OK and OK St going to Bowl games that were previously filled by lower tier BIG 10 teams who may end up staying home as a result. I doubt any new Bowl games will be created or that the BIG 10 makes any new bowl alliances. This could mean a BIG 10 team would need at least a 7-5 record to receive one of the BIG 10 Bowl bids. Several Bowl games have shut down due to lack of revenue generated and several others may follow. Rather than placing another BIG 10 team in another big bowl game, what we could see is a team like Penn ST, MSU, UW or Nebraska playing in a much lesser bowl game than in previous years.
With the addition of OK, it will become harder for any BIG 10 team to go undefeated. While our conference RPI may go up, our chances of being guaranteed a final 4 football spot may be placed in jeopardy if our Conference Champion has 1-2 conference losses. or if we end up with a 3 way tie during the regular season. If Michigan, OSU and OU all have 1-2 losses, and OU beats Michigan in the conference championship giving mich its third loss, who is better? a 1 loss OSU team? or a 3 loss Mich team? or a 2 loss OK team? or on a national scale, a 1 loss Baylor team or a 2 loss Big 10 champion? Adding OK would make BIG 10 football a lot like BIG 10 basketball where the champion could easily have 1-3 losses.
With a new powerhouse in the conference, a lot of the BIG 10 coverage of sporting events on the BIG 10 network, and other sports networks will be given to Oklahoma as they face their new BIG 10 rivals. For some reason, I doubt any network would want to cover Purdue as the BIG 10 game of the week, when the possibility of having an OK game would be available. I see Purdue as an afterthought in all football programing. With the addition of two teams, I see Purdue's network coverage being diminished regardless. We're not must see TV.
I can see a lot of advantages for the BIG 10 to add OK, but I can see very few advantages or benefits for Purdue. Will Purdue fans flock to see a Purdue / OK game ? There was a lot of red when Purdue played Nebraska and also a lot of Iowa Gold and black at last year's homecoming. Purdue fans lately have not shown a tendency to show up against big time opponents.
So why are so many Purdue fans in favor of this addition? It looks great for the BIG 10, but not so great for Purdue. In all likelihood, Purdue is realigned to the East, and will play OK once in 10 years. It will make the conference depth stronger, but may also create havoc with the conference championship chances especially if perfect seasons are no longer the norm. And will also push Purdue down lower on the totem poll. I liken Purdue's chances of competing with OK in football as the same as competing with OSU.
Are super conferences coming in the near future with Mich, OSU, OK, NEB, ND in their own conference ? with ALA, FLO, TEX, Clemson, and LSU in another ? and USC and ORE looking for a super conference to join?