Other than viewers to the BTN, what does Rutgers bring to the B1G?
Fyi, my wife is a Rutgers grad and even she cannot answer that question.
Fyi, my wife is a Rutgers grad and even she cannot answer that question.
Rutgers loss to Hartford hurts the B1G RPI
- Thread starter arcb102000
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we're going to have to get used to other teams in the BIG 10 losing this year
Yeah, I think Delaney looked at Rutgers as an investment. Throw enough B1G network money at them and they can build something. Like any investment, will take time for returns...
Nebraska was brought in for football revenue. Not a bad addition, where Delaney screwed up was going after Rutgers when they should have pressed for West Virgina.
West Virginia would have been a nice addition. Missouri would have been better than Rutgers. however, Rutgers brought the BIG 10 to the East Coast and $$$$ . it was almost like the BIG 10 were on the gold rush to head out East !
Illinois has the St Louis market more than Missouri.
I would have rather had Georgia Tech as it extends the confer nice footprint in to the SEC and gets one of the largest Tv footprints in Atlanta. Plus, academics wise they are on par with Rutgers and bring more to the table for athletics.
But none of those likely approach the NYC cable market subscription access and related money generation I suspect.
I would have rather kept the BIG 10 to it's natural geographical boundaries than the quest for bigger markets and $$$. and that's all the BIG 10 expansion is about - bigger markets and $$ Forget academic integrity! Why not add USC and UCLA? and throw in a team from philly and New York ?
or better yet, rather than adding teams to the BIG 10, a better way to increase revenue would have been for the BIG 10 network to buy out other networks and cable companies. rather than adding Nebraska, Maryland and Rutgers, the BIG 10 network could have made more money buying out WGN, or FX1, or Cox & Warner cable companies. Rather than adding schools, look for a bigger share of the cable viewing stations - maybe buy the Hallmark Channel. In that way, it expands it's revenue and TV market. In-between every Christmas movie, show a BIG 10 game.
Revenues would increase, and transportation costs would decrease. Rather than going to the Holiday and Pin Stripe bowl games, buy the networks that televise them.
or better yet, rather than adding teams to the BIG 10, a better way to increase revenue would have been for the BIG 10 network to buy out other networks and cable companies. rather than adding Nebraska, Maryland and Rutgers, the BIG 10 network could have made more money buying out WGN, or FX1, or Cox & Warner cable companies. Rather than adding schools, look for a bigger share of the cable viewing stations - maybe buy the Hallmark Channel. In that way, it expands it's revenue and TV market. In-between every Christmas movie, show a BIG 10 game.
Revenues would increase, and transportation costs would decrease. Rather than going to the Holiday and Pin Stripe bowl games, buy the networks that televise them.
BTN makes money regardless of who does or doesn't t watch... Remember Delaney forced basic cable package for open access so everybody who has cable in the market is paying.
The NYC / DC potential was explained in 2014 as
"...Let’s do a little quick “back of the napkin math” on this massive victory for BTN. At last check, the channel charges a $1.00 fee per subscriber per month for those customers within the conference footprint, which NY/NJ now falls into thanks to Rutgers. Much like the “Is Andy Murray British or Scottish debate,” New Jersey gets to be a part of the NYC metropolitan area seemingly only when it’s convenient to someone looking to make money.
Cablevision has 3.1 million subscribers in the area. Time Warner has a little more than 2.6 million subscribers in New York state, many of them concentrated in the city. New Jersey has a fraction of that at just over 40,000. Let’s just be extra conservative and put the total number of subscribers that will now get BTN at 4 million.
Just from this deal alone, theBig Ten just pocketed an extra $48 million per year.
Forty. Eight. Million. Dollars. Per. Year.
And that’s just from one carriage agreement in New York City. Let’s not forget Baltimore, Philadelphia, Washington DC, and the rest of the I-95 corridor that BTN will look to expand into. Back in 2012, Sports Illustrated prophetically estimatedthat the Big Ten could make $200 million annually from television money on the east coast. And that number may now be on the low end of the spectrum..."
http://awfulannouncing.com/2014/big...ackpot-worth-tens-of-millions-of-dollars.html
"...Let’s do a little quick “back of the napkin math” on this massive victory for BTN. At last check, the channel charges a $1.00 fee per subscriber per month for those customers within the conference footprint, which NY/NJ now falls into thanks to Rutgers. Much like the “Is Andy Murray British or Scottish debate,” New Jersey gets to be a part of the NYC metropolitan area seemingly only when it’s convenient to someone looking to make money.
Cablevision has 3.1 million subscribers in the area. Time Warner has a little more than 2.6 million subscribers in New York state, many of them concentrated in the city. New Jersey has a fraction of that at just over 40,000. Let’s just be extra conservative and put the total number of subscribers that will now get BTN at 4 million.
Just from this deal alone, theBig Ten just pocketed an extra $48 million per year.
Forty. Eight. Million. Dollars. Per. Year.
And that’s just from one carriage agreement in New York City. Let’s not forget Baltimore, Philadelphia, Washington DC, and the rest of the I-95 corridor that BTN will look to expand into. Back in 2012, Sports Illustrated prophetically estimatedthat the Big Ten could make $200 million annually from television money on the east coast. And that number may now be on the low end of the spectrum..."
http://awfulannouncing.com/2014/big...ackpot-worth-tens-of-millions-of-dollars.html
I remember when many of us wondered why Northwestern was in the B1G. Was Delaney seeing the same potential in Rutgers?
Anytime I'm in St Louis and pick up the post dispatch it's St. Louis, SIU, ILL, then MU...it's like MU is an afterthought...unless the PD just wants to complain. St Louie is a Cardinals town, and that's it. Of coarse hockey season is different, but they still talk about the Cardinals.
this is what makes me speculate, rather than add schools in certain markets, to add the cable networks of those markets to use to broadcast BIG 10 games. By adding the cable networks, you gain the advertising $$$ revenue from those markets.
i.e. rather than adding Texas, buy out Texas' cable network that broadcasts their games. Isn't that what Vons and Follett's and Bob Rohrman did? they don't care where you buy your books, or what car you buy, all the money comes back to one source. Rather than adding more schools, and creating mega conferences, keep the conferences the same, and buy out their cable networks.
Rather than the BIG 10 Network, rename it the College Sports Network. CSN !!
But that is the genius of the BTN. BTN big money isn't made via advertising, it is made via its fee being included in basic subscription rate. Thus everyone who has that cable provider is paying, not just those watching.
Many people outside the Midwest are surprised to learn the extent of the BTN footprint. Over the years, Delany has had his missteps (as just about anyone would after that long), but he played this hand beautifully, IMO.
the BIG10 network is far and away the most successful and financially successful college network created! I will venture it is more profitable that several of the ESPN network channels aimed at the same nitch/audience.
To increase revenues, a successful business needs to evaluate the services they provide and improve on them and expand them. As I see it, there are several options that may present themselves for consideration. Add new schools to widen their coverage into new market areas! Add a second channel like BIG Ten 2 to increase games coverage. Or possibly buy out other sports cable networks! There are a couple of potential mergers that could prove to be profitable.
To increase revenues, a successful business needs to evaluate the services they provide and improve on them and expand them. As I see it, there are several options that may present themselves for consideration. Add new schools to widen their coverage into new market areas! Add a second channel like BIG Ten 2 to increase games coverage. Or possibly buy out other sports cable networks! There are a couple of potential mergers that could prove to be profitable.
Not sure it was BLM as much as the snowflake policy and professor who "need(ed) some some muscle"
We already have a BIG Ten 2 in FOX Sports.FOX has include more football games and is including more basketball in 2017 and 2018.
Mizzou is clearly the #1 school in StL. ILL is probably second but KU is very close, particularly in the west county suburbs.
Nebraska and Maryland both made sense and had a history of being very solid in at least one of the two primary sports (Nebraska football powerhouse, Maryland basketball national champions in the 2000s). Schools certainly go through phases - look at Purdue from 1990 - 2017. Primarily successful in basketball, but a couple low points for that program and in football, low, high then low.
Rutgers certainly has some history of being successful in football, but not on a super consistent basis. Basketball absolutely not. I wouldn't compare Rutgers with Maryland/Nebraska any day of the week.
we all know why all three were added. it had nothing to do with their athletic success. it was all about extending the BIG 10 network into different market areas. the question is why Nebraska? Was the network trying to expand into KC ? OK city? Omaha? or was it the historical name of Nebraska to increase membership? it's not like any of the three have a hockey or curling team.
They have one of the most supportive fan base of any school. How do you not know that?
IMO, Rutgers was a strategic mistake in order to gain $ growth short term. There were much better fan bases to go after. New York viewers aren't tuning in to watch Rutgers. They're a pro market, or are dedicated fans of other schools. If anything, the B1G should have expanded south, ala Texas, A&M, etc...
Please read at least one well researched article on conference expansion. And then respond without using exclamation points.
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