I see many posts about what the “NCAA should do”. Many of us, including me, think of the NCAA as an enforcement-of-rules organization. That is not really its backbone. The NCAA was formed as an association of colleges that all agreed to play by certain rules. The initial expectation was that each of the agreement partners would enforce these rules within their organizations. Rules enforcement was not a primary NCAA role.
Unfortunately, many colleges, after agreeing to play by these rules, consciously and willfully broke those rules. Maybe they should be asked to leave the NCAA since they don’t seem to be able to follow those rules they said they would?
I think the best the NCAA can do is to (1) come down hard on the colleges for lack of institutional control, (2) consider any athlete that took money as a “professional” and ineligible to play another minute of college sports, and (3) put a life-time ban on any coach/assistant coach convicted of these charges.
I also think that the NCAA might consider banning Adidas and Nike from all colleges – hit this where the money and corruption came from.