ADVERTISEMENT

Purdue Marketing - the color of gold

BoilerPoint

Gold Member
Jun 22, 2013
168
39
28
There is an overall marketing thread going which reminds me of my own personal pet peeve. I wanted to start a thread solely devoted to that topic to see if others agree.

It irks me when I see university sponsored stuff in all shades of gold. Old gold - vegas gold -- and yellow. In every company I have worked the corporate colors have been consistently used/applied. There were not 3 shades of Cummins blue or Ford blue. Variations were not allowed.

That background leads me cringe when I go to any Purdue website and see pictures with a full rainbow of "gold" on display or go to a basketball game and see one gold color on the floor and another on the flags, cheerleaders or something else.

I think the university needs to pick one, stick with it and go on a campaign to eradicate the others.

My choice would be old gold - Rick Mount era or a deep gold. Vegas and yellow are used by too many others.
 
ADVERTISEMENT
ADVERTISEMENT

Go Big.
Get Premium.

Join Rivals to access this premium section.

  • Say your piece in exclusive fan communities.
  • Unlock Premium news from the largest network of experts.
  • Dominate with stats, athlete data, Rivals250 rankings, and more.
Log in or subscribe today Go Back