With Puma hiring Jay-Z as head of operations and then signing Ayton, Bagley, and Zaire Smith, does this mean they will now sign contracts with college programs? And if so, would it make sense for schools like Purdue, which aren’t “flagship” programs for their current supplier, to look into becoming a higher priority for a lesser, but possibly on-the-rise brand?
Or- is Puma’s business model to disrupt the current system, by using Jay-Z’s star power to swoop in and poach ready made NBA stars that are coming out of Nike and Adidas schools, like they did with Ayton and Bagley?
After all, If you’re not paying Cal, Pitino or Coach K $5 million a year, that’s an additional $5 million a year you can throw at Ayton.
Or- is Puma’s business model to disrupt the current system, by using Jay-Z’s star power to swoop in and poach ready made NBA stars that are coming out of Nike and Adidas schools, like they did with Ayton and Bagley?
After all, If you’re not paying Cal, Pitino or Coach K $5 million a year, that’s an additional $5 million a year you can throw at Ayton.