From the athletic:
Ruiz has gained national attention in recent months for publicly posting the deals he’s secured for athletes. Most notably, he tweeted in April about Kansas State basketball transfer Nijel Pack coming to Miami and signing a two-year, $800,000 deal with his company, LifeWallet. Last month, the NCAA’s Division I Board of Directors updated guidance regarding NIL to reiterate that boosters and booster-backed collectives are subject to its existing rules barring recruiting inducements and pay-for-play. It also reminded schools, boosters and recruits that boosters are not allowed to contact recruits.
The new guidance was largely forward-looking but did specify that the NCAA’s enforcement staff could investigate past deals if warranted. Most administrators viewed it as giving the enforcement staff a green light to go after bad actors in the space.
“While the NCAA may pursue the most outrageous violations that were clearly contrary to the interim policy adopted last summer, our focus is on the future,” board chair and Georgia president Jere Morehead said in a statement last month. “The new guidance establishes a common set of expectations for the Division I institutions moving forward, and the board expects all Division I institutions to follow our recruiting rules and operate within these reasonable expectations.”
Ruiz has gained national attention in recent months for publicly posting the deals he’s secured for athletes. Most notably, he tweeted in April about Kansas State basketball transfer Nijel Pack coming to Miami and signing a two-year, $800,000 deal with his company, LifeWallet. Last month, the NCAA’s Division I Board of Directors updated guidance regarding NIL to reiterate that boosters and booster-backed collectives are subject to its existing rules barring recruiting inducements and pay-for-play. It also reminded schools, boosters and recruits that boosters are not allowed to contact recruits.
The new guidance was largely forward-looking but did specify that the NCAA’s enforcement staff could investigate past deals if warranted. Most administrators viewed it as giving the enforcement staff a green light to go after bad actors in the space.
“While the NCAA may pursue the most outrageous violations that were clearly contrary to the interim policy adopted last summer, our focus is on the future,” board chair and Georgia president Jere Morehead said in a statement last month. “The new guidance establishes a common set of expectations for the Division I institutions moving forward, and the board expects all Division I institutions to follow our recruiting rules and operate within these reasonable expectations.”
